About the project
Join David Even, founder of Primal Soles, as he visits Huboo’s fulfillment center in Veldhoven, the Netherlands. Witness David and Huboo representative Oscar Heijnen discuss Primal Soles’ mission to revolutionize insoles with eco-friendly solutions. Explore the sustainable supply chain, from Portugal where the cork is sourced and insoles are crafted, to the Netherlands, where Huboo’s warehouse operates, facilitates product delivery to customers and collects old insoles for recycling.
Discover how this collaboration is driving sustainability forward on the international stage.
Video Production Steps
1
Briefing and creating the storyboard according to clients’ goals and ideas, time management, traveling and shooting planning.
2
Recording footage in Portugal followed by filming at Huboo’s office and warehouse in Veldhoven, the Netherlands.
3
Creation of the final product. Editing and refining the raw footage.
Storyboard
A storyboard is a series of illustrated frames that outline the sequence of shots and scenes planned for a video. It serves as a visual roadmap, guiding the narrative flow, camera angles, and visual elements of the final production.
In our collaboration with Huboo Technologies and Primal Soles, storyboarding enabled us to efficiently organize and visualize our ideas, allowing us to "preview" videos before filming and streamlining the production stage.
Huboo & Primal Soles
Beyond photography and videography, Anna demonstrates a unique ability to brainstorm story-building strategies and craft impactful mood boards, enhancing the impact of our client success stories and corporate pitches. Her dedication to deadlines further underscores her professionalism and reliability. Working with Anna extends beyond simply collaborating with a vendor; her positive attitude and passion for her craft create a genuinely enjoyable experience. I confidently recommend Anna for any project seeking a talented and dedicated creative partner who delivers exceptional results.
Andrew Harkness
Vice President of Sales & Marketing at Huboo
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